With Brat in the City, makeup becomes your boldest accessory, for versatile and sophisticated looks that express your entire personality.
CHRISTMAS LIMITED COLLECTION: the magic of Christmas signed by WYCON
There's a time of year when beauty becomes even more luminous, sophisticated, and irresistible.WYCON presents My Christmas Wish, the limited edition Christmas product that lights up the holiday season with precious reflections, sensorial textures, and colors designed to make every...
Peptide Lip Treatment: The New Beauty Routine for Irresistible Lips
A new protagonist has arrived in the world of makeup: luminous, sensorial and ready to transform every smile.
WYCON Introducing Peptide Lip Treatment , the lip treatment that combines science and glamorous shine in a single step. A new vision of daily care, designed for those who want lips that are always soft, smooth, and naturally plump. all day long .
MILAN FASHION WEEK: WHEN MAKEUP BECOMES A SHOW
During Milan Fashion Week 2025 , the catwalks didn't just speak through clothes and silhouettes: make-up looks dominated the scene, true protagonists capable of defining the identity of a collection and making it unforgettable.
Lip Combo Mania: The 2025 Lip Trend That's Transforming Makeup
In the beauty landscape of 2025, one obsession dominates social media and the runways: lip combos . On TikTok, Instagram, and backstage at fashion shows, people are experimenting, mixing, and layering—pencils, lipsticks, glosses, and different finishes to achieve unique shades, surprising volumes, and sophisticated textures.
Wycon at Milan Beauty Week 2025: authentic beauty conquers the heart of Milan ✨
Milan Beauty Week confirms its position as a key event for the sector, a moment of exchange that fosters the emergence of new ideas and perspectives.
Wycon participated in the 2025 edition with the Beauty Cube Experience , bringing a format that puts creativity and innovation at the center as growth drivers for the entire industry.
