HIGHLIGHT HOUSE: THE WYCON COLLECTION IN SUPPORT OF LILT, Lega Italiana per la Lotta contro i Tumori (Italian League for the Fight against Cancer).

Hope is a beacon of light and Lilt, the Italian League for the Fight against Cancer, has always helped to spread the hope that cancer can be cured, thanks to prevention and correct lifestyles, and continues to be a support for people in difficult times.

Wycon has been at the forefront of charity and support projects for years, giving real help to non-profit organisations operating in Italy.

A practical role to give strength to those who live in times of difficulty, so that they have the determination to stand up and carry on, despite the difficulties that life sometimes throws at us.

Hope for Wycon is true strength and this is told through the launch of a special palette that gives value to both the face and the heart: Highlight House, a limited edition face palette composed of a matte bronzer, two highlighting bronzers and a universal highlighter. The powders with a soft and silky texture blend perfectly with the complexion giving a natural and glowing finish.

Highlight House is the new step of the charity project The Heart of Beauty through which Wycon has supported and financed social projects since 2015.

The Heart of Beauty stems from an ethical need expressed by its founders: it is no longer possible for a brand to behave as a separate organisation, nor to think only in terms of profit; companies are made up of people, emotions are important and human relationships, a fundamental value.

All proceeds from sales of the Highlight House palette will be donated entirely to the Lilt association to fully support the families of cancer patients.